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Project Details

The VMware User Group (VMUG) is a global organization for VMWare users, providing knowledge sharing, training, collaboration, and events for their members.

vibrancy of the VMUG community. The site uses diagonal lines and a recurring motif of overlapping, organic shapes — referred to internally as the “VMUG Vibe” — as a visual shorthand for the personality of the organization.

The final design uses a palette of approachable blues and greens, authentic imagery, and generous white space to create a fun, energetic, aspirational feel for the VMUG website.

  • Role: Creative Direction, UI Design, UX
  • Client: VMWare User Group
  • Tools + Processes: Stylescapes, Figma, Pattern Library

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